The stars will be shining on Saturday in the capital city – not just on the football field. For the SWAC showdown between the Jackson State Tigers and the Southern Jaguars, famed comedians Cedric the Entertainer and Anthony Anderson will be a part of the gameday festivities.
The powerhouse pair are making JSU a stop on their tour to promote their AC Barbeque brand, which was launched earlier this year at Jackson State in collaboration with SodexoMagic, a partnership between Magic Johnson Enterprises and Sodexo, Inc.
“We are excited to welcome Cedric and Anthony to our campus to experience the hospitable JSU culture firsthand,” Kamesha Hill, director of Auxiliary Enterprises at JSU, said, noting that AC Barbeque is part of the JSU brand as a dining offering on campus. “It makes sense that they come immerse themselves in all that we offer a premiere HBCU.”
Cedric Kyles, better known as Cedric the Entertainer, and Anthony Anderson’s AC Barbeque is part of a larger partnership between Virtual Dining Concepts and SodexoMagic, which have helped bring new dining options to the Jackson State campus.
“We cannot wait to touch down at Jackson State, engage with the students, and celebrate the spirit of JSU,” Cedric the Entertainer said. “Our food is rooted in culture and fueled by community, and we couldn’t be more proud that AC Barbeque is served at Jackson State. What goes better than barbeque, tailgating, and football?”